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National Quality Control Department


Consumer Contact maintains a National Quality Control Department that is physically separate from all other functions of the business. Our trained professionals are well versed when it comes to verifying data integrity whether it be CATI or online projects.

Our NQCD department is responsible for completing monitoring and data validation requirements for our 5 call centres and for all online studies.

For our CATI studies, our NQCD verifies surveys were completed accurately for atleast 10% of all completed interviews. The process involves the interview being listened to from beginning to end and matched to on screen responses to ensure it was completed 100% accurately by the interviewer.

For our Online studies, our NQCD department validates any survey which has set off 3 or more Quality Triggers. Our trained professionals will go through the entire survey and verify that all responses make sense and are valid - something that a computer cannot do. 100% of online surveys are validated once and our NQCD ensures that atleast 10% of all completed interviews are double-validated.

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